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River Travel Media/La Crosse Local

On the Road Again with Wisconsin's Great River Road!

Enjoy unique inns and cozy cabins; overlooks, birding, hiking, biking, boating, and so much more.
The Wisconsin Great River Road National Scenic Byway travels 250 miles along the Mississippi River.
The perfect road trip offers you the refuge of the outdoors, including 4 State Parks with a wealth of winter activities, all nestled in the picturesque Upper Mississippi River National Wildlife & Fish Refuge.
Keep up to date with the latest information about traveling on the Wisconsin Great River Road!

 

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Listen on the drive!  Find audio tours about the communities along the Wisconsin Great River Road.

Hear local stories about the people and places along the Wisconsin Great River Road!

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Big Boat River Cruises

One of the big boat river cruises can be great for experiencing the Wisconsin Great River Road and the Mississippi River in a new and exciting way.

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Long Standing Diners

There are a number of diners, restaurants, bars, and other establishments that have stood the test of time along the Wisconsin Great River Road.

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Friends of the Wisconsin Great River Road

Friends of the Wisconsin Great River Road focuses on creating accessible education on the river road and uncovering its storied past.

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Historical Cahokian People

Before the Cahokian people moved north along the Mississippi to the state of Wisconsin, they inhabited the ancient settlement of Cahokia near Collinsville, Illinois.

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Wisconsin Bridges

Wisconsin bridges that span the Mississippi River offer access points to the Wisconsin Great River Road the river towns they connect.

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Marinas

The Wisconsin Great River Road takes travelers past many marinas that can get you out onto the water for your next boating adventure.

Thank you to the Wisconsin Department of Administration for supporting the Wisconsin Great River Road through a DMO Grant.

This project is being supported, in whole or in part, by federal award number SLFRP0135, awarded to the Wisconsin Mississippi Parkway Commission via the Wisconsin Department of Administration by the U.S. Department of the Treasury.